Training

The current economic crisis has created a massive demand for trained persons in the workforce. After a period of low unemployment regrettably, a period of high unemployment is now before us for what seems a long time to come.

Companies are looking at new market innovations to strike out new directions and finding that their potential customer base is demanding that products are manufactured by a skilled workforce. It has caught many companies by surprise as their traditional markets have contracted and have been satisfied with the status quo. New customers are not so forgiving and companies need to look at up-skilling, re-skilling their staff. It is a demanding time for employers.
Peter Nicol holds a current

• TAA Certificate IV in Training & Assessment
• Certificate IV in Small Business Management. 
• Peter has designed delivered accredited and non accredited courses for the Department of Employment and Training and other Industry groups.
• He is a State Government Mentoring Panellist and provides mentoring support to numerous companies identified by the State Government. This is a role he held for approximately 6 years. He provides Marketing and Sales input into the panel mix.
• Peter is a regular trainer for the Department of State Development and Innovation course he has delivered on their behalf are

Defining your business
Topics covered in the workshop included

• Defining your current business
• Identifying customers reasons for buying from you
• Identifying better business processes
• Planning and documenting strategies for business improvement.

Planning for Success
Topics covered in the workshop included

• Identifying your business market
• identifying the steps in the Business Planning Process
• Defining risk management strategies using basic financial management tools
• developing actions from your planning to implement into your business
• Evaluating the effectiveness of your business planning.

Smart Marketing
Topics covered in the workshop included

• Increasing profit by increasing sales
• The business risk of discounting
• Identifying customer’s buying motives
• Developing a marketing plan.

Managing Customer Service
Topics covered in the workshop included:

• How to inspire your customers to promote your business through favourable “word of mouth”
• How to motivate your customers to buy more and do business with you more often
• How to keep customers by using customer loyalty programs
• How to develop and foster a customer service culture and reputation for your business.

Risk Management
Topics Covered in the workshop include

• Define the comprehensive approach to business continuity using the prevention, preparedness, response and recovery (PPRR) model
• Identify potential crises which may affect your business
• Assess and evaluate the impact of those crises and disaster events
• Identify business continuity strategies
• Develop a business continuity plan for your business.

How Advertising Works
Topics covered in the workshop included:

• How to use media Print, Radio, Television
• How to write copy that sells
• Layouts
• How to write headlines that pull
• Layouts that work
• Website copy
• How to buy media
• Cooperative partnerships

Peter has an easy delivery style and makes people feel at ease. He uses several tools to get the message across and at all times participants are treated with respect and encouraged to become involved in the sessions. 

Managing for Profits (delivered by CPA Sub-contractor)
Topics covered in the workshop included

• Financial terminology and its application
• Basic financial ratios
• Understanding your financial statements
• How to do business better.

Managing your cash (delivered by CPA Sub-contractor)
Topics covered in the workshop included

• How to prepare a debtor and creditor analysis
• How to prepare an annual cash flow forecast
• How to maximise funds available.